TORONTO’S LOCAL-FOOD PROCUREMENT POLICY
Walking the Talk...One Step at a Time
By Steven Biggs
Winter 2008
“IF CITIES DON’T
PROTECT LOCAL GROWERS AND SUPPLIERS, WHO WILL?”
asks Elena Quistini as we talk about her experiences selling pasta. As president of
Toronto-based Pasta Quistini Inc., she knows a thing or two about
buy-local policies, and they’re not always good for her business. When
she calls on purchasers for the City of Buffalo, they tell her that her
products are great and her prices are very competitive – but that they
have a mandate to support people in the area. No sale.
Buffalo is
not alone in its buy-local approach. The Town of Markham, Ontario
implemented a local food policy this fall. And the University of Toronto
is already in its third year of using locally grown food at its downtown
campus.
The
buy-local consciousness has catapulted up from individuals to
corporations, institutions, and now, governments. In October, the City
of Toronto approved a pilot buy-local food policy that will take effect
in 2009. That’s big news in a city with a nearby agricultural greenbelt.
And it’s even bigger news considering the city is the second-largest
food-processing hub in North America.
Awareness
of locally grown food has grown for many reasons, including freshness,
flavour, food security, and the positive spinoff on the local economy
and area farmers. But the Toronto local-food policy grew out of the
Climate Change, Clean Air and Sustainable Energy Action Plan that city
council unanimously adopted in 2007. The goal of the plan is to reduce
greenhouse gas and smog-causing emissions. (Buying
locally produced food means less transport and fewer emissions.)
The City
of Toronto’s local-food policy will be rolled out in the children’s
services division in 2009, accompanied by a budget increase of $15,000.
Next fall, city staff on the pilot buy-local project will evaluate the
project for the city’s government management committee and will provide
a briefing on the results of the children’s services project, as
well as possible financial implications of introducing the policy in
other city divisions. Assuming that implementation studies go well, the
goal is that local food will comprise 50 percent of food purchases in
numerous municipal departments as soon as possible.
Dr. Wayne
Roberts, acting manager at the Toronto Food Policy Council (TFPC), a
sub-committee of the Toronto Board of Health, sees local food
procurement as an opportunity, rather than a problem, for the city. The
new policy represents a milestone in attitudes toward food, he says,
because, “Very few people think of food as a municipal issue.”
“Food is
an opportunity for dialogue,” explains Roberts, author of the recently
published The No-Nonsense Guide to World Food. Roberts is
talking about the opportunity to build bridges between Toronto and other
parts of the province – no surprise given that the TFPC is an
urban-rural policy-development body that works to bring together
producers and consumers.
Having
promised one apple for every signature on its petition for a local and
sustainable food policy, the Toronto Environmental Alliance (TEA)
delivered two thousand apples to city councillors in October. They were
Ontario apples, of course. TEA campaigner Jamie Kirkpatrick is
enthusiastic about the new Toronto plan: “It will be a great thing. It
will show the rest of the country that Toronto is choosing to buy
locally grown food first.” Intentionally or not, TEA’s use of apples was
symbolic of the importance of supporting Ontario farmers. With stiff
North American and overseas competition, apple orchard acreage in
Ontario fell from 30,000 acres in 1996 to 20,000 in 2005.
More than
a year elapsed between the July 2007 adoption of the city’s climate
change plan and the October 2008 approval of a local food procurement
policy, a longer wait than many had anticipated. In a city the size of
Toronto, though, food is more than municipal snack bars. “Toronto has a
more daunting task than most cities because our food services are much
more complete and comprehensive,” says Roberts, referring
to city-run shelters, hostels, daycares, and homes for the aged. “The
city has quite a progressive attitude about food and makes food
available to people in a wide variety of circumstances.”
This
progressive attitude means that the city can’t always pass cost
increases along to end users, as a restaurant could for something like
fair-trade coffee. In city-operated homes for the aged, for example, the
Province of Ontario pays the city a fixed daily amount for food. Because
provincial input is fixed, additional food costs come out of the
city’s coffers and, while it’s not always the case, local food is
perceived to be more expensive than conventional food.
Cost
concerns aside, this sort of shift in values can result in scale-related
adjustments as small farms butt up against large corporations. The
reason is that, hidden from public view, are large distribution
companies hired by the city to supply food. At the University of
Toronto, which has adopted local-purchasing practices, Ann MacDonald,
director of ancillary services, explains that many foodservice companies
are large, global organizations with rigorous procurement specifications
– and these specifications might not always be appropriate for smaller
farms and processors. MacDonald says that in the past, the university
has helped the companies examine barriers to working with the farmer.
Going Further
While the
city’s adoption of the purchasing policy is good news to supporters of
local food, those who have been following the initiative from the
beginning will notice that the term “sustainable” was dropped. According
to Roberts, “To say that ‘local’ solves global warming is to
misunderstand the issue.”
Roberts
goes on to explain that opportunities to reduce greenhouse-gas-emitting
practices extend beyond transportation. He cites American food-system
research indicating that 14 percent of the energy used in food
production is for transportation, but a further 44 percent goes towards
processing, packaging, and the agricultural production itself. This
means there is a far greater opportunity to influence energy use
by purchasing local foods that are grown, processed, and packaged in a
sustainable manner, more than tripling the reductions.
The term
“sustainable” can encompass broader notions, including fair labour
practices, humane animal husbandry, and wildlife habitat protection. The
broad interpretations of the word – and the potential cost implications
it carries – scared some city politicians and staff and, in the end,
staff recommended holding off on sustainable purchases.
Emissions reductions aside, there’s another argument for sustainability:
Adding it as a criterion for food purchases could simplify the
procurement process. This is because Toronto is home to the non-profit
organization Local Food Plus (LFP), which encourages local and
sustainable food systems. LFP certifies producers as local and
sustainable, then connects them with purchasers.
This
certification is useful because the current food system does not always
have separate channels for local food. The TFPC gives the example of
eggs, which are usually Canadian, owing to the supply-management system.
It’s not always easy, however, to determine if they come from Ontario or
another province. Because LFP certifies member producers, the city and
its suppliers wouldn’t be encumbered with the burden of verifying
whether food is local.
Lori
Stahlbrand, president of LFP, says, “There’s enormous potential for the
city to make a positive impact on the local economy,” referring to the
potential to further invigorate the food processing industry. “Enormous”
isn’t an understatement. Toronto is home to four hundred food processing
companies, a number that jumps to sixteen hundred when the surrounding
region is included. These companies make baked goods, supplements,
sauces, beverages, prepared meats, and a host of specialty foods – and
they, in turn, do business with warehousing, transportation, and
packaging companies.
Back at
Pasta Quistini Inc., Elena Quistini is glad the city will be shopping
locally. She explains that when she works with municipalities, she tries
to get her name on the notification list for upcoming tenders. “If
you’re lucky enough to be on the list, you have a chance to throw your
name into the hat. After 28 years, I’m still not on every list.” She’s
now looking forward to getting onto more.
“We can
become an epicentre for food processing in North America,” says Jane
Graham, executive director of the Alliance of Ontario Food Processors.
With so many food processors in Toronto, Graham’s enthusiasm for the
future growth of the Ontario food processing industry is encouraging.
She adds that food processors in Ontario buy 70 percent of Ontario farm
production.
Perhaps the greatest challenge is that the opportunities presented by local food could potentially become a lightning rod for differences in ideology, as local food policies mean that the municipal government is sticking its finger in the marketplace. Elena Quistini, long in business herself, doesn’t mind: “We’re proud that Toronto is taking care of its own.”
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